|World's first caffeinated toothpaste|
In December of 2015, they sent me a sample tube and I tried it out. (Read my review here).
Verdict? It works and it has a nice minty flavor. I found myself wanting to brush my teeth more and more just to get a caffeine boost. In the morning, it helped clear the fog from my head. Unlike coffee, which takes up to an hour to fully absorb through the stomach, Power Toothpaste begins working immediately, absorbing through the gums and mouth.
Power Toothpaste was founded by Dan Meropol and Ian Nappier, two young entrepreneurs who became friends while attending Brown University. They decided to test the market to gauge interest in the idea and immediately encountered overwhelming consumer demand. They collected over 30,000 email sign-ups in eight weeks. Then, they launched a crowdfunding campaign on Indiegogo and began accepting pre-orders.
|Ian Nappier & Dan Meropol (founders of Power Toothpaste)|
The company raised over $40,000 in their crowdfunding campaign and now, this first-of-its-kind oral care product is now available to the public at: powertoothpaste.com
A single tube of Power Toothpaste contains approximately 90 brushes and runs about $15 a tube. And, for the launch, they have specials where you can get Power Toothpaste for as little as $10 a tube with free shipping.
Is this going to REPLACE your regular toothpaste? No. But, as a supplement for daytime brushing, it's definitely worth the cost. If you look at it as a replacement for caffeine (e.g., coffee or tea) —and not an expensive tube of Crest— then you'll see the true value. Imagine skipping that second cup of coffee in the morning because you brushed your teeth.
More info: powertoothpaste.com